Business of Music

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Still image from the Business of Music promo video

Business of Music is a non-credit online certificate program for anyone looking to understand how money moves through the modern music industry. It is taught by faculty from NYU's Clive Davis Institute of Recorded Music at the Tisch School of the Arts. In partnership with Yellowbrick, the program is fully online, on-demand, and available worldwide!

Whether you're an aspiring artist, a manager, or a marketer trying to understand how the industry actually works, Business of Music will help you make smarter decisions about deals, distribution, marketing, and touring. The five course module, 30 to 40 hour program pairs video lessons with real-world case studies and project-based assignments.

Topics discussed include:

  • Streaming, Revenue & the Global Music Business

  • Distribution, Publishing & Catalog Acquisitions

  • Management, Representation & Building Your Team

  • Music Marketing, Branding & Fan Growth

  • Live Touring, Merch & Long-Term Revenue

Upon completion, students earn a non‑credit certificate of completion from New York University Tisch School of the Arts and Yellowbrick.

If you're interested in breaking into or advancing in the music industry, this online enrichment certificate program is a great place to start!