XStory: Caitlin Burns

Photo of Caitlin Burns

Currently Vice Chair of the Producers’ Guild of America New Media Council, Caitlin Burns is a world leader in franchise storyworld development, multiplatform strategy and connecting sustainable business models to emerging creative technologies.

As a transmedia producer for over 15 years, she has worked with creative visionaries and technological pioneers in fields that range from global blockbuster feature films, award-winning television shows, AAA console games to VR, AR, Mixed Reality and WebVR.

Beyond fiction, Ms. Burns has consulted and developed projects with brands, institutions and governments to connect communities to action - connecting opinions and engagement to real world impact, profitability and sustainable growth.

Some recent highlights include:
– Narrative design and strategy for "the world's first wearable for good" UNICEF Kid Power.
– Launching Pax Solaria, a monthly publication exploring humanity in a high-tech future.
– Franchise strategy and transmedia development to launch Disney Descendants.
– Creating and developing Cinematic VR and WebVR technologies at Datavized, Inc.
– IP licensing consulting for Serial Box Publishing
– Receiving the Producers' Guild's 2016 Marc Levey Distinguished Service Award.